April 19, 2018
If you win on social media, your business will win a lot more customers. The key to online business success is that simple.
However, it is really not that easy to gain the results on social platforms. The competition is stiff, as everyone is coming up with more innovative content every day. Creating attractive social media post ideas and publishing quality content is quite essential. With so many different networks and so many actions to take, it is easy to lose track.
Let us guide you through 25 different social media tips that can create better outcomes almost instantly. By following them, your business will witness increased social engagement and conversions. They will help you create healthier revenue streams from Facebook, Instagram, Twitter, Pinterest and Google Plus. Try the methods mentioned below and witness the difference for your business.
Table of Contents
- 1 The kind of social media posts your business should be making are –
- 1.1 1. Questions
- 1.2 2. Office Pictures
- 1.3 3. Tow the Popular Line
- 1.4 4. Thanking Customers
- 1.5 5. Tips for Them
- 1.6 6. Catch the Controversy
- 1.7 7. Share Relevant Infographics
- 1.8 8. Stick to What Works
- 1.9 9. Share Interesting Statistics
- 1.10 10. What about a Customer of the Month Post?
- 1.11 11. Use Humor
- 1.12 12. Who’s Behind the Brand?
- 1.13 13. Resort to Seasonal Change
- 1.14 15. Make TBT Posts
- 1.15 16. Birthday or Company Milestone, Just Celebrate!
- 1.16 17. Direct to Important Resource
- 1.17 18. Important Updates
- 1.18 19. Testimonials
- 1.19 20. Predictions
- 1.20 21. Press Release
- 1.21 22. Break Myths
- 1.22 23. GIFs
- 1.23 24. Upcoming Events
- 1.24 25. Giveaways and Contests
1. Questions
Interaction might as well be the vital ‘I’ in SOCIAL. Reaching out to one’s target customer bases is crucial to keep the engagement levels buzzing. Post common questions your users ask you and attempt to answer them.
2. Office Pictures
Your audience will love you for exhibiting your human side to them. That is exactly what work-space/office picture posts can do. A simple image of your employees at work can be a great idea for a social media post. It endears you to the audience.
3. Tow the Popular Line
If you want to gain more popularity, why not work with things that are trending or popular right now? You can link to popular blog posts and reshare from large social players. At Indian SEO Company, this is one of the tried and tested methods we incorporate. It keeps producing great engagement for our clients.
— Zomato India (@ZomatoIN) April 12, 2018
4. Thanking Customers
Most of your existing customers will be grateful if you are to them. Show your gratitude to them by making ‘thank you’ posts on your most popular social sites. Acknowledge their contribution in helping your brand reach important milestones.
5. Tips for Them
Audiences love tips that can make things easier for them. It is an ingenious social media idea. The tips you post must be related to your industry, products and services. They can be the latest trends, hacks, etc.
6. Catch the Controversy
A little bit of controversy will do you more good than harm, as far as your company’s visibility is concerned. We evoke engagement with no hassle at all by posting something with a controversial background.
Our social media manager is a big fan of infographics because the right ones work great. You can find infographics that are related to your industry and share on your Instagram, Pinterest, Twitter and Facebook channels. Keep in mind that the exact source of such media must be shared along with your post.
8. Stick to What Works
If a particular type of social post has given you healthy results, try to stick to it. It can be a video, image, infographic, text post or anything that gives you the maximum retweets, shares, Instagram likes, etc. At Indian SEO Company, we analyze top performing post types and add more innovation to them.
People love statistics on social media websites. There is a high likability of gaining healthy share volumes with stats. It is quite easy to find quality statistics. Make them a part of your social media posting schedule. Create awe among your customers and social fans (who can be converted into customers).
10. What about a Customer of the Month Post?
Most businesses make the mistake of talking exclusively about themselves. Have you ever thought of talking about your customers once in a while? Celebrate a special customer every month and send gifts or free vouchers. It is time you tell your customers they do matter.
11. Use Humor
Humorous posts lighten things up and that is a good thing. Audiences appreciate a good joke, GIF, caption or light-natured video from time-to-time. Make sure that the media you post bears some resemblance to your brand and offerings.
12. Who’s Behind the Brand?
Your audience would love to know who is running the scene from behind the curtains? Share images and videos that speak the work process of your company. Photo shoots, meetings, lunches and more can speak tonnes. When it comes to posting something really unique and out-of-the-box, you can share a typical day in the life of a content writer.
13. Resort to Seasonal Change
The changing season makes for a great source for social media post. Curate content as per the seasons. For example, if it is a cold winter day, you may suggest a tip to prepare a delicious hot and spicy dish. Or, if it is snowing outside, a suggestion to remove the snow from your car or window pane can work great to attract the audience.
This way, you may let the clients know that you care about them even when you are telling them about your products or services.
14. Share Edited Images
On special occasions and during festive times, you can use a simple image editor to create magic. Christmas, Thanksgiving, Halloween, etc. are some of the occasions to do this. Edited or captioned images can help you boost engagement.
15. Make TBT Posts
TBT or Throwback Thursday hashtags are quite popular on social media channels. You can look at your past Thursday posts and reshare the remarkable ones. TBT posts are quite trendy and will grab your audiences’ imagination.
16. Birthday or Company Milestone, Just Celebrate!
Your social media fans care about your success and achievements. If it’s your company’s birthday, talk about it on your social page. Your audiences would love to hear about you.
17. Direct to Important Resource
Are you really eager to share authentic information with your audiences? In that case, do not hesitate to share the link from where you got the information. The secret to popularity is to allow your audience check the valuable content of others.
18. Important Updates
Remember, your audiences will always want to be in the know of the latest happenings. If you are the one who offers them the first information at the first instance in your industry, you will have no reason to look back to gather social traffic. At Indian SEO Company, we suggest you use such techniques more often.
19. Testimonials
Is there a better way to tell your potential customers how you are than narrating what your existing customers have to say? Utilizing testimonials and reviews is a unique social media idea to entice your audiences without much effort. It helps to build trust and soft-sell your offerings at the same time.
We couldn’t stop us from sharing this. We’ve just got reviewed 🙂
You too can share product review with us & motivate our team.#testimonial #productreview #customers #happycustomer pic.twitter.com/BklSAQ0QVd— AboveAllAdvertising (@AboveAllAd) April 5, 2018
20. Predictions
Ask for predictions on industry trends, sports, technology, movies and a lot more to keep your audiences glued to your page.
21. Press Release
To make sure that your post gets the desired likes and shares, you may highlight a charity show or an environmental awareness programme your business has been involved in. People love to see their endorsed businesses in social awareness programs.
22. Break Myths
Educate your audiences about the existing misunderstandings and myths in your industry. This helps to bring the correct information to the audiences and at the same time shows them how expert you are in industry matters.
23. GIFs
GIFs are more shared than JPEGs or any other standard image format. So, you might as well try posting them to grab the attention of your audiences.
#DatGuy Welbz 🙌 pic.twitter.com/xBU9ph127V
— Arsenal FC (@Arsenal) April 12, 2018
24. Upcoming Events
Is there a new event coming up? Post it on your social page. Your target audiences are waiting for you to tell them what you are up to.
25. Giveaways and Contests
Create a contest relating to your business and offer prizes. Who does not like free stuff? Catch the attention of your audiences with giveaways and watch how your target audiences flock to you.
If you decide to make it all the way through, you will never have to think twice before adopting a marketing strategy for your business. Our aforementioned social media post ideas can assist you to accomplish a lot in a matter of a few days.
3 replies on “Top 25 Things to Post on Your Social Media Channels”
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nice post…