{"id":269,"date":"2011-08-03T08:11:06","date_gmt":"2011-08-03T08:11:06","guid":{"rendered":"https:\/\/www.indian-seo-company.com\/blog\/?p=269"},"modified":"2024-01-10T12:16:07","modified_gmt":"2024-01-10T12:16:07","slug":"onpage-optimization-tutorial-2-keywords-in-title-meta-description-and-keywords","status":"publish","type":"post","link":"https:\/\/www.indian-seo-company.com\/blog\/onpage-optimization-tutorial-2-keywords-in-title-meta-description-and-keywords\/","title":{"rendered":"Onpage Optimization Tutorial 2 \u2013 Keywords in Title, Meta Description and Keywords"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"color: #000000;\">Have you ever thought how search engines understand the subject of a website &#8211; whether a web page is related to fashion or technology? A search engine is just few, probably millions, lines of codes; how can it understand which page is suitable for your search query?<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">All the search engines use unique algorithm to index and rank the websites. They check several factors while categorizing and ranking the web pages; one of the important factor among all is the usage of keyword in the web page header.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">Three spaces where you can use keywords in web page header are:<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li><span style=\"color: #000000;\">Page Title<\/span><\/li>\n<li><span style=\"color: #000000;\">Meta Description<\/span><\/li>\n<li><span style=\"color: #000000;\">Keywords<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">While creating a web page you have to make sure that the words and phrases that describe the content of the page properly are used in page title, Meta description and keywords. An <a href=\"https:\/\/www.indian-seo-company.com\/services.php\/\">SEO company<\/a> can help you optimize these onpage factors in such a way that it leaves a positive impact in ranking.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">Thousands of websites are competing to rank for a keyword. Once you have selected the keywords that describe your business and your web page accurately, you have to use them in the page header.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">While inserting keywords in page title, Meta description and keywords you have to keep certain things in mind.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">1.Do not insert keywords forcefully; make sure that you write a sensible title and description for the page.<br \/>\n<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">2.Keep the character limits in mind \u2013 you cannot just continue writing, go through the guidelines for webmasters to know more on this. Or you consult a professional <a href=\"https:\/\/www.indian-seo-company.com\/onpage-seo-services.php\">SEO company in India<\/a> who can help you optimize title, Meta description and keywords.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">3.Also, try to use other relevant words related to the content of the web page. This will make the entire thing look natural. A professional SEO company can help you with proper keyword research and onpage optimization using synonyms of your targeted keyphrases.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">4.Some webmasters believe that it does not make any sense to use the keyword tag in web page header any more because search engines have stopped counting it. But there is no harm if you do \u2013 if you are not spamming the system and using relevant words, you can definitely add the Meta keyword tag in your web page header.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">5.Some of the keywords may not be grammatically correct, for example, \u2018florist London\u2019. While using this keyword in web page title and description, you can definitely make it \u2018florist in London\u2019 \u2013 do not write wrong English for the sake of onpage optimization.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\"> A professional SEO company in India can help you get all the onpage factors in place. As a newbie you may end up making some mistakes which might be harsh on your website\u2019s ranking \u2013 so consult an Indian SEO company to get the best result.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Have you ever thought how search engines understand the subject of a website &#8211; whether a web page is related to fashion or technology? A search engine is just few, probably millions, lines of codes; how can it understand which page is suitable for your search query? All the search engines use unique algorithm to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[54],"tags":[137,136,123,133],"class_list":["post-269","post","type-post","status-publish","format-standard","hentry","category-seo-company-in-india","tag-indian-seo-company","tag-professional-seo-company","tag-seo-company","tag-seo-company-in-india"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Onpage Optimization Tutorial 2 \u2013 Keywords in Title, Meta Description and Keywords<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.indian-seo-company.com\/blog\/onpage-optimization-tutorial-2-keywords-in-title-meta-description-and-keywords\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Onpage Optimization Tutorial 2 \u2013 Keywords in Title, Meta Description and Keywords\" \/>\n<meta property=\"og:description\" content=\"Have you ever thought how search engines understand the subject of a website &#8211; whether a web page is related to fashion or technology? 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