Often people think that by publishing updates with their links in them, they can attract more traffic from the social media. However, that is a misconception. Had that been true, all companies would boast of thousands of followers, wouldn’t they? So, how to guarantee more clicks on social media posts? Experts in any reputable SMM Company like Indian-seo-company.com generally would come up with the following few suggestions to boost your traffic.
Making It Visual or Adding Attractive Pictures
Try to include interesting pictures along with your posts to grab audience attention. Be it on Twitter or Facebook adding pictures will definitely increase clicks. Whenever you tweet a link to a blog post remember to include a picture. This will certainly generate a remarkable increase in the Twitter traffic.
Sharing the Best Content: Best among Social Media Tactics
You must remember to share only high quality content. No matter what the network, mediocre information will end up hurting you. Mediocre content never works, and your social traffic is bound to drop. If you are in the habit of sharing only top quality content, people would be appreciating that. Your viewers would be waiting eagerly for your updates and you would definitely get the desired clicks. Devote some time to thinking about what to share. After enough deliberation, you must choose the best possible content to attract audience attention and get clicks.
Writing Persuasive Tweets
Tweets should be considered similar to headlines. Their sole intention is to grab consumer attention and get him to read and click. Your tweet should be convincing. Your writing style should convince the reader to click on the given link to read the content it actually leads to. The best tweets always talk about a benefit and trigger huge amount of curiosity. It is your business to convince the readers that they would be benefited by reading the content. It is best to write in easy language, consciously leaving out complex words. People usually do not browse, they breeze through tweets, and so easy tweets get the maximum clicks.
Spacing out Updates: Most Effective of All Social Media Tactics
Often, people have a misconception in thinking that the more posts they share, the more traffic would follow. But this is not true. It has been observed that followers and fans often get flabbergasted by a flood of updates. There is no fixed optimal frequency of posting. Moreover, the right frequency depends on the precise social network you are using. You could get more clicks on Facebook if you post once only, every other day. In Twitter once every hour is enough. Similarly only once per day is enough for LinkedIn.
Focusing On the Correct Keyword Usage
People are always searching for good content on Twitter. They try to find it in their Twitter feed at first. In case they fail to find what they actually want, they would type on the Twitter search box and locate the latest tweets on that particular topic. Your tweets can turn up in those searches if you add the right keywords. Try choosing keywords that would be used by your audience. This method has been proven to be particularly effective with ‘guides’ and ‘how to s’ keywords. A reliable SMM Company such as Indian-seo-company.com can guide you perfectly on the tricks of the trade. The more exposure your tweets get, the more likely it is to get more clicks.
Using Apt Words
Right words encourage clicks. Tweets having words such as ‘via’ ‘@’ ‘RT’, ‘Check’ and ‘Please’ have got impressive click-through rates. Also, avoid words such as ‘marketing’, ‘@addthis’ or ‘get glue’ as they had lower CTR s. So if you are looking for an increase in clicks, use apt words that boost CTR and avoid those that don’t.
Using Hashtags Cleverly
Clever use of hashtags with your tweets can mean more clicks. People may often look for hashtags in the search bar instead of looking for keywords. Use relevant hashtags while tweeting. For instance, while tweeting on something related to Twitter, you may use relevant hashtags such as #Twitter, #socialmedia, or #sm. While tweeting on copywriting, you could use relevant hashtags such as #marketing, #writing etc. Thoughtful use of hashtags can make an incredible difference on your click-through-rate. Some studies reveal that by infusing correct hashtags, you may be successful in doubling the engagement on your tweets.
Posting While Followers are Online: Smartest of All Social Media Tactics
Use special tools to know if your audience is online. Simply Measured has come up with some innovative tools that assist in determining the best time for posting. You just need to connect your Facebook or Twitter account with these effective, but free tools. You would know if your followers are online. Post when they are online to get the highest CTR. To learn more specialized tactics you may get in touch with an efficient SMM Company.
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